Façon Creative created editorial and social media content for this ubiquitous, heritage, luxury brand, giving the content unique flair. As one of the world’s most loved and honoured brands in the fashion industry, Bally was a dream to work with. Façon Creative’s Creative Director had a long established relationship with the Bally brand through her past work as a celebrity stylist. The trust built during this era was then carried over to Façon Creative and the rest is history. Keeping in mind the luxury brand’s rich heritage, we created beautiful, elegant and timeless images. This particular shoot included the historical backdrop in the studio suite at iconic QT Hotel in the old Gowings building in Sydney's CBD. It was also a thrill to work with dancers from the National College of Dance and their head choreographer to editorialise the new collection in a unique way.