Haze Collection, out of New York was making its accessory debut in Australia and Façon Creative was approached to create brand awareness pages for their retail stockists in Australia. We curated the best styles from a massive catalogue of frames and laid out the pages for print bearing in mind the sophistication and international appeal of this new brand on Australian shores. The copywriting of a brief, impactful blurb helped Haze Collection launch in a new market and it was Façon Creative’s pleasure to assist.